The first day in the radio business involved a trip to Memphis for an advertising conference.
The moderator asked us to bring a pad of paper, a pen and a calculator.
During the morning session, I used the calculator to estimate the odds of the roof falling in, which would result in the cancellation of the conference. The odds were approximately 6.5 million to one. I was hopeful.
We broke out into groups and came up with a make-believe marketing plan for a concert. To keep with the spirit, I pretended to be interested.
The afternoon session was better. We talked about the internet. It may catch on. I’ll let you know.
